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Content sliders are everywhere these days! They can also be very polarizing. Tons of people love them, while others despise them. But it’s important to realize that sliders aren’t a cure, they are merely a tool. This means that they need to be used appropriately and populated with great content in order for you to realize their main benefits. Don’t confuse the potential of the tool with poor results from lacklustre implementations. When used properly, content sliders are effective interaction elements that can increase visitor engagement, comprehension and retention of information. This post covers the major reasons why you should consider using a content slider, and at which points they can be most effective in improving your visitors’ experiences when they visit. Let’s jump in! The Benefits of Content Sliders The benefits of content sliders range from saving space to allowing the website visitor more control. Let’s have a look at some specific benefits below. SAVE SPACE … [Read more...] about Save Time and Engage Visitors with Content Sliders

Happy new year all! We’re glad to see you again, and we wanted to start the new year off right- with an amazing hosting giveaway from our friends at Flywheel! Now’s an awesome time to start a new blog and managed WordPress hosting from Flywheel makes it easy for you to focus on creating quality content instead of managing your server. Keep reading to find out what exactly makes Flywheel so great! Flywheel is ranked in the top 5% of web hosts, which really should’t be a surprise. They’re awesome. Not only are they WordPress experts, but they also offer awesome features like staging, free migrations, built-in caching, sftp access, malware monitoring, auto-backups, amazing support and more! What You Need In A Host (Hint: Flywheel Has It All) Flywheel is a great webhost offering managed WordPress hosting for new bloggers, experienced developers and freelance designers. They’re awesome for so many reasons we couldn’t possibly cover them all in one post, but here are some of the … [Read more...] about Fast Hosting For WordPress From Flywheel

Customize the look and feel of your website with just a few clicks! CSS Hero is an easy tool that anyone can to add custom fonts, colors, borders, margins and more to your posts and pages. How could something so awesome possibly get better? How To Customize Your WordPress Site Up until now you probably thought you had to be a developer to make custom changes to your WordPress site. Not anymore! CSS Hero is a live editable theme customizer giving you the power to create a WordPress site that suits you or your business. We’ll show you how easy it is to customize your website with CSS Hero (as easy as 1, 2, 3), and share some of the many reasons why it’s a great option for you. 1. Get CSS Hero This is the most important part – you need to grab a copy of CSS Hero! Choose a plan that’s right for you. No matter which plan you choose, you have a year to activate CSS Hero on your website (or websites if you chose a Personal or Pro plan) but then you can make custom changes to your … [Read more...] about Customize Your WordPress Site Today With CSS Hero

Just in time for the holidays WordPress has released version 4.4, named Clifford after influential jazz trumpeter Clifford Brown . If you haven’t updated yet, here’s a look at what you’ll be upgrading to. So without making you wait any longer, here’s a look at the new features in WordPress 4.4 . WordPress 4.4 Features Automattic added a bunch of new features to WordPress that you’re sure to love. If you want to see the full list of features visit the Make WordPress Core 4.4 posts page. There were thousands of committed changes, so there’s a lot to read – but here are the highlights! Embed Any URL Previously WordPress was updated to make embedding videos even easier. All you had to do was drop a supported URL into a post and it would automatically format and embed the video. Well this feature just got much better since you can now embed you posts on any page or other WordPress site. Along with WordPress posts the embed feature also supports Reddit Comments, … [Read more...] about WordPress 4.4 Release & What You Should Know About It

Conversion Rate Optimization (CRO) is a significant website optimization technique that deals with how visitors are engaging with your website. It’s essentially a way to track and optimize the number of visitors who are actually buying your product or performing to your desired action. Here’s an interesting fact: A website with high traffic but low conversion rate generates less revenue that a website with comparatively lower traffic, but higher conversion rate. In other words: A higher conversion rate generates better revenue. Glossary The following are a few terms that we need to understand before we proceed with the guide. Let’s break that down so we don’t forget: Conversion: When a visitor performs a specific action in your website, it’s termed as a conversion. Action: An action can be any activity or transaction you want your visitor to perform. It could be signing up for your newsletter, buying your (or a promoted) service, subscribing to your social … [Read more...] about Guide to Conversion Rate Optimization in WordPress