Horror? I barely know her! Since the release of Jordan Peele’s “Get Out” in 2017, the formerly niche, often schlocky genre has captivated mainstream audiences, garnering awards and acclaim in the process. That same year, “It” became the highest-grossing horror film ever, raking in $700 million worldwide, and the expectations this weekend for the sequel, “It: Chapter 2,” are through the roof. As a result, modern horror movies are throwing out the old formulas, taking big risks and are more vital — and more expensive — than at any time since the 1970s, when audiences flocked to “The Exorcist,” the original “Halloween,” “Jaws” and “Dawn of the Dead.” “All the rules are gone,” Matt Barone, programmer of the Brooklyn Horror Film Festival (Oct. 17-24), tells The Post. “When something like ‘Get Out’ comes out and galvanizes everybody, it shows you that you can do so much with horror.” Here, filmmakers and horror buffs tell The Post what it takes to make a big fat freaky hit in 2019. Goodbye, gimmicks Remember “Leprechaun in the Hood”? Or “Critters 4”? Audiences today don’t want to. “A gimmick is not enough to hang a whole premise on,” says Scott Beck, co-writer and executive… Read full this story
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